The city’s biggest beauty event returns to Birmingham city centre

Calling all beauty lovers!

The city’s biggest beauty event is back and this time with even more of your favourite brands and exclusive offers.

On Saturday 29 September, Birmingham city centre will become a beauty lovers haven with workshops from Fenty Beauty, Chanel, NARS, Hourglass and many more as well as complimentary treatments and offers throughout the stores for Beauty Live 2018.

Shoppers will be able to enjoy a huge range of instore activities, masterclasses and exclusive offers across the beauty floors in John Lewis, House of Fraser, Selfridges, Harvey Nichols, Debenhams and Boots High Street.

Popular beauty brands such as NYX Professional Makeup, Rituals, Neal’s Yard Remedies and L’Occitane are also taking part in this special one day event.

Beauty Live 2018 will celebrate the big beauty offering in Birmingham city centre which has over 100 beauty brands across stores, ranging from makeup and skincare to body care and hair.

Here’s what’s happening:

John Lewis

Take a seat at their beauty stage on Level 2 where you can enjoy masterclasses from NARS, Origins and Chanel who will be showcasing the latest makeup and skincare techniques including how to layer your skincare and how to create ombre lips.

There will be plenty of activity and offers on the beauty floor including Aveda, Bobbi Brown, Clarins, Diptyque, Elemis, Estee Lauder, Lancome, La Prairie, Origins and NARS as well as complimentary prosecco for all Beauty Live ticket holders.

NARS masterclass will be held at 4pm

Origins masterclass will be held at 11am 

Chanel masterclass will be held at 2pm


Learn insider tips and tricks from the top makeup artists and discover some of this season’s latest trends with mini masterclasses on counter from No.7, CYO and Dior in store.

Beauty bloggers Yaz Abdul-Rehman, Shav-Ri Make Up and Bhavnisha Beauty will be in store to showcase Dior’s classically chic look as a model during their masterclasses.

There will be drinks and treat bags at every masterclass for all Beauty Live participants (while stocks last).

No.7 masterclasses will be held at 11:30am1:30pm and 3:30pm

CYO masterclasses will be held at 11am1pm3pm and 4pm

Dior masterclasses will be held at 12pm2:30pm and 4:30pm

There are limited places for Boots masterclasses so this will be on a first come, first serve basis on arrival.

Harvey Nichols

Taking to the beauty stage over at the Mailbox, beauty lovers will get the delight of Hourglass, Fenty and Pixi. Shoppers will be able to learn the secret to glowing skin from Pixi, how to achieve unbelievably surreal skin with Hourglass and the 3-step guide to achieving Rihanna’s signature radiant look with Fenty Beauty.

There will also be instore activity and offers from Rodial, Hourglass, Cover FX, Environ, La Mer and Fenty.

Hourglass masterclass will be held at 2pm

Fenty workshop will be held at 3pm

Pixi masterclass will be held at 4pm


Head over to Selfridges iconic Beauty Hall and discover exclusive brands such as Huda Beauty and Lime Crime where you will find Huda Beauty’s brand new Obsession Shade eyeshadow palettes and Lime Crime’s vibrant make up range.

Huda Beauty – New eyeshadow palette launch

Spy Huda Beauty’s new Obsession Shade eyeshadow palettes – arriving in five different variations. With every three purchases made (must include the new eyeshadow palette), you’ll receive the Farah False Eyelashes.

Lime Crime – Receive a unicorn-inspired make-up look

Experiment with Lime Crime’s Venus eyeshadow palettes for rainbow lids or try out the Velvetine lip glosses for an ombré pout. A complimentary braid from Braidy Bunch is offered with every purchase of two or more products.

IT Cosmetics – Join I.T Cosmetics brand ambassador Rose Gallagher from 1-6pm for all her beauty secrets whilst she showcases her favourite products including the CC cream. Be prepared to open your mind to the world of I.T cosmetics and receive demonstrations from Rose herself. One to one appointments available and no booking fee required, please ask a member of staff for more details.

If that isn’t enough, get your fresh fix of beauty at Selfridges’ Live + Loud beauty party, hosted by model and DJ Charlotte De Carle. Enjoy a fun-filled afternoon of live music, drinks and exclusive beauty treatments from 2-4pm. Plus, all your favourite brands will be offering amazing beauty services which can be booked to enjoy on the day.

Tickets for Live & Loud Beauty are priced at £10 (redeemable against any beauty purchase on the day) and can be purchased online here


Debenhams will have a whole host of instore activity going on with masterclasses on counter from Benefit, Dior Backstage and Make Up For Ever who will be showing you how to achieve the perfect autumnal look and getting those eyebrows on point.

There will also be exclusive discounts, complimentary make up services and gifts with purchases with Blow LTD, Clarins, Too Faced, Kat Von D, Dior and Make Up For Ever.

Benefit masterclasses will be held at 11am, 2:30pm and 5pm

Dior Backstage masterclass will be held at 2pm

Make Up For Ever masterclass will be held at 6pm

House of Fraser

Get pampered to the nines with on counter facials, exclusive offers and luxury gifts in House of Fraser’s beauty hall. Explore the brand new make-up range at Shiseido and discover your perfect pout with Clinique as well as uncovering fantastic offers from Estee Lauder, Sisley, Decleor, Elizabeth Arden, Givenchy and many more.

The first 100 Beauty Live ticket holders will receive a complimentary glass of prosecco and goody bag on arrival.

Neal’s Yard Remedies

Relax and unwind with complimentary arm and hand massages as well as mini facials in store at Neal’s Yard Remedies in Grand Central.

NYX Professional Makeup

Get the chance to try out NYX Professional Makeup’s brand new ‘Can’t Stop Won’t Stop’ foundation with an exclusive bounce back voucher to redeem Monday-Wednesday in store at Bullring.


Learn the basics of skincare and find the right products for your skin type with the help of L’Occitane in Grand Central. They will showcase their multiple skincare ranges in store and demonstrate how having a daily skincare routine will give you the best results.

There are limited places for the L’Occitane masterclass so this will also be on a first come, first serve basis on arrival. This masterclass will take place in their store at Grand Central at 4pm.

There will be complimentary wine and chocolates for all Beauty Live ticket holders at their masterclass.


Slow down with Rituals in Grand Central by taking advantage of their complimentary treatments including…

Dosha Discovery & Relaxing Massage

Discover your Dosha (mind-body type) and matching Ayurveda Natural Dry Oil with a quick and simple quiz. Then sit back, relax and enjoy a hand and arm massage designed to balance your energies leaving you feeling calm and in tune with the world around you.

Skincare Consultation

Slow down and enjoy a complimentary Rituals skincare consultation with our Smart Skin Analyser and receive a customised skincare regime tailored to your skin needs. Rituals advanced skincare will leave your complexion looking radiant and healthy.

Click here to book your tickets to Beauty Live 2018 and to book onto your desired masterclasses.

All masterclass tickets are complimentary and must be booked in advance. Please note booking tickets does not guarantee you a seat, please arrive early

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