Drop Zone: Introducing Presented By


Missed the latest fashion drop? Fear not, as London’s cult collective Presented By has got your back.

Launching exclusively at Harvey Nichols Birmingham, Presented By offers a one-stop shop for elusive trainers and limited-edition collaborations. From those sold-out-in-minutes releases to the Holy Grail pieces you’ve long dreamed of owning, the brand is renowned as a beacon of sub-cultural style, and its Fitzrovia store has become the top destination for fashion’s rarities.

Now Birmingham’s streetwear obsessives and sneaker-heads can get their hands on these most-wanted items as the Presented By pop-up opens at the luxury Mailbox store on Monday July 22. The new space will boast an unrivalled collection of must-have athleisurewear pieces – many that sold out in minutes when they were originally launched – and labels will include Yeezy, Stone Island, Supreme, Nike, Adidas and Air Jordan.

“We’ve all missed out on the latest release trainers so this pop-up means you get one more chance to own fashion’s most-wanted,” explains Richard Vickery, General Manager at Harvey Nichols Birmingham. “We’re excited to be introducing the Presented By pop-up to our customers and we know it will be an absolute treasure trove for the city’s streetwear fans.”

The new Presented By space will open in the men’s shoe department in Harvey Nichols Birmingham, The Mailbox, and will be available until October.

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